As many grocers dive toward a digi- tized future, two grocers stood out for their desire to keep it simple and focus on the local communities they serve. City Market in Burlington, Vt., and North Market in Minneap- olis both serve as community hubs and provide experiential programs uch as cooking demonstrations
and healthy living guidance.
North Market was built by Pillsbury United
Communities, a 135-year-old nonprofit based
in north Minneapolis, which is one of the nation’s largest food deserts. Designed around
its slogan of “a gathering place for greater
goodness,” North Market features a large
community room for local meetings as well
as group classes such as cooking and Zumba
and a wellness center staffed with dietitians.
Meanwhile, up in Burlington, Vt., the owners of Onion River Co-op’s downtown City
Market used an all-hands-on-deck approach
to open a second, larger store outside of the
city center. Members stepped up to paint
murals, which are displayed prominently
throughout the store; run the juice bar with
home-grown produce; and create wooden
tables where visitors can sit.
City Market also worked to make its community greener by creating a wastewater
treatment area to mitigate runoff from the
old railway site the store is built on, using
state-of-the-art energy-efficient equipment
and installing electric car charging and bike
Burlington’s new City Market offers
a breath of fresh air vs. the cramped
downtown location, with plenty of room
for shoppers to hang out and chat.
ABOVE The co-op supports local charities
with donations made by encouraging
shoppers to round up to the nearest dollar.
BELOW An outpost of North Memorial
Health Care is a resource center for
customers curious about their health.
LEF T The
CIT Y MARKET
207 Flynn Ave.,
Burlington, VT 05401
Nov. 21, 2017
4414 Humboldt Ave. N.,
Minneapolis, MN 55412
20,000 square feet
A service meat counter at North
Market provides one of several
“moments of engagement” in the store.