Good Foods is
rolling out single-serve packaging
for avocado-based products.
by Calavo that polled guacamole consumers using a web-based panel in all ;; states, “ease of use” was identi;ed
as the top reason why respondents who both purchased
and made their own guacamole preferred to use premade
guacamole. An overwhelming ;;.;; of respondents cited
the convenience of premade guacamole as the impetus
Calavo also reports that total guacamole retail sales—
including the produce and deli departments—was ;;;;
million in ;;;;, with guacamole sales in produce outpacing deli guacamole sales ;;.;; vs. ;;.;;.
This fall, Calavo will introduce guacamole combos in
a grab-and-go format that will feature various chip and
guacamole ;avor combos. Later in the year, Calavo will
launch combos that pair pretzels and guacamole, as well
as vegetables and guacamole.
“Retailers can’t get enough of these types of product,”
Araiza says. Guacamole’s growth has been ;;;-;;; per
year, he says.
Just in time for back-to-school lunches, after-school
snacks and after-sports refuels, Calavo has introduced
single-serve ;-ounce guacamole. “We say it’s not just us,
it’s all of the competitors who are equally successful with
single-serve,” says Araiza.
Also catering to the increasingly important on-the-go
shopper, Good Foods Group, Pleasant Prairie, Wis., is
optimizing packaging for its single-serve avocado-based
products and introducing new items such as Chunky Guacamole and Spicy Guacamole, scheduled to hit stores in
On point with trends including plant-based, vegan and no
added sugars, Good Foods Group will soon launch a line
of plant-based dips that feature clean and better-for-you
ingredients, with no arti;cial ingredients or preservatives.
The line, which includes creations such as Queso Style
Dip, Avocado Pesto and Creamy Cilantro, is slated for a
January ;;;; introduction to encourage healthy eating
in the new year.
“We are seeing a growing base of healthy eaters with
a desire to incorporate more plant-based foods in their
diets today,” says Mandy Bottomlee, Good Foods’ cre-
ative director. P H