www.masonways.com | 800-837-2881
Off The Floor!
Your produce never looked so fresh with our Dunnage Rack solutions!
Mason Ways™ Dunnage Racks, Bases and tables feature approved
polyethylene construction for lasting durability. Bases are designed to keep
products off the floor and help organize while reducing clutter. Pallet-jack and
forkliftable. Additional casters provide ease in mobility. Your economical solution
for coolers, refrigerators, freezers, back room storage, and display use.
brands,” says Lynn Dyer, president of Falls Church, Va.-based FPI. “Consider the premade sandwich platter, sold
by many grocery retailers. Some foodservice outlets seeking additional sales have ramped up catering o;erings.
They may o;er their own sandwich platter, but expertly
branded so customers know where it came from.”
Catering to Convenience
While environmental attributes are important to consum-
ers, retailers are ultimately concerned with pro;tability,
says Dyer. As such, they should o;er programs that can
drive sales, such as grab-and-go, catering and delivery, and
then seek packaging that supports those programs’ needs.
“If the package helps the consumer have a good experience
with food, great,” says Dyer. “If the packaging does not sup-
port the program, well, the retailer may lose that business—
perhaps to a competitor in the foodservice space.”
With consumer demand for convenience driving
growth across the retail food space, retailers must provide
foodservice packaging that is both safe and e;cient for
on-the-go and delivered meal occasions. Inline Plastics,
based in Shelton, Conn., last year launched a line of tam-
per-evident Safe-T;Fresh Snack Ware, designed to protect
food for convenient on-the-go snacking. The line is avail-
able in three sizes and features leak-resistant and tear
strip technology, eliminating the need for shrink bands.
“Online grocery delivery adds another infrastructure
environment before reaching the consumer,” says Cindy
Blish, Inline Plastics associate brand and communica-
tions manager. “Proper packaging extends freshness and
food looks better when it’s delivered.”
With delivery in mind, Sealed Air, Charlotte, N.C., pro-
vides its sustainable TempGuard line of paper box liners
designed to provide thermal protection for perishables.
Made from recycled paper, the padded material maintains
proper temperatures and cushioning while food is in transit.
“With the increased complexity of holding logistics and
product transfer, leak-proof packaging will continue to
increase in demand, along with packaging that allows the
product to best maintain its shape and eye appeal,” says
Stacey Couch, director of marketing, retail solutions, for
As the eco-friendly movement continues to evolve,
retailers must be prepared to use fresh packaging applica-
tions that will in;uence a consumer’s purchasing decision
as much as the products within.
Packaging Fresh Business
can be a
—Lynn Dyer, Foodservice