Following its June 2017 acqui- sition by winsight Media, this month marks the final issue of Grocery Headquarters, which is beingreinventedandreadiedfor
a relaunch of a new brand come November.
GHQ had a great run, but in many ways,
merely scratched the surface of its coverage
of an industry that’s never been more competitive or complex.
At a point in time where there’s simply no
room for mediocrity, it was abundantly clear
that a business-as-usual, “minor remodel”
mindset just wouldn’t cut it. The industry
has been set ablaze by the Amazon/Whole
Foods deal, alongside a rapid explosion of
e-commerce initiatives by other major retailers, while the battle on the ground wages
on. Yet while the mature grocery industry
is facing pressure from both existing and
emerging competitors, it’s stable, strong
and vibrant, and filled with some of the single finest people on planet Earth, who most
decidedly deserve a new vehicle to bring its
invigorating essence to life in print, digital
and targeted event formats.
And here we are, turning the page on
a new grocery trade media brand that is
positioned to become the premier source
of intelligence for the intriguing, inspiring,
indispensable grocery business.
In much the same way as the food indus-
try itself, you might have also heard that the
B-to-B publishing industry is also confront-
ing radical transformation. But rather than
skirt the equally complicated realities of a
fluctuating media landscape and ongoing
upheaval in the retail food sector, Winsight’s
visionary leadership team is boldly embrac-
ing the changes by investing in its longstand-
ing goal of becoming the leading global
information platform for foodservice and
retail industries with its foray into grocery.
Indeed, it’s a channel begging for arrival
of a new brand, whose launch next month
will take flight amid one of the single most
pivotal times in the history of food retailing.
But in the grand scheme of things, it is but
one more epic period in a continuous cycle
of change and upheaval that has defined the
largest U.S. retail channel for the duration.
I’ve written about it plenty, but have
never had the chance to truly “walk the
walk” as a fellow architect of a plan predicated on a simple but powerful inspiration:
With massive disruption comes equally massive opportunity.
And away we go! Beginning next month,
As we bid farewell to Grocery Headquarters,
we would be remiss in failing to wish long-
time Executive Editor Richard Turcsik all the
best in his new endeavors. Richard has been
with GHQ since 2004 and has been invaluable
to its success through the years.
THE FUTURE’S SO BRIGHT…
No shades required for what’s about to take flight next month.
By Meg Major
Speaking of bright futures, Winsight EVP of Grocery Jeff Friedman (l) and I (r) paid a visit to NGA’s Washington, D.C.,
headquarters on Aug. 21, 2017, to discuss our soon-to-launch new brand while simultaneously enjoying a view of the
total eclipse of the North American sun with Laura Strange, VP of industry relations, Greg Ferrara, SVP of government
relations (who is sporting certified eclipse shades) and Travis Van Horn, communications coordinator.