tributors and retailers to get involved in its Re Tree campaign.
“Boxed Water is a better, more sustainable choice,” says Matt De
Witte, vice president of marketing. “By choosing Boxed Water consumers are making a statement that sustainability matters. By packaging
our pure water in cartons that ship flat to our regional fillers, we minimize our carbon footprint and increase efficiency compared to bottled
BOO TH 5592,
Califia Farms will introduce a
diverse range of products including Almondmilk formulations.
Included are functional and
nutrient-dense nut milk and
three flavors of its non-dairy
creamers in its recently launched
750-milliliter curvy, grippable
PET bottle, which is designed
with a spout intended to solve the
problem of drippage and over/under pouring.
“The creamers give retailers a fresh way to appeal to health-conscious
and millennial-minded customers in a category that has seen its growth
slow in recent years,” says Vilma Livas, vice president of marketing for
the Los Angeles-based company. “The trends underpinning Califia
Farms’ success are here to stay. Califia looks forward to partnering with
forward thinking, progressive retailers that understand that a funda-
mental shift in consumers’ food and beverage preferences requires a
whole new approach to category management and product assortment.
Califia looks forward to meeting with these retailers during Expo West,
while sharing what is new and exciting from a product perspective.”
derma e’s new items to
be shown at Expo West
include its vitamin C collection that uses 100 percent stable vitamin C,
skin-balancing probiotics and antioxidant–rich
Rooibos. The Simi Valley,
Calif.-based company will also debut its Nourishing Rose Cleansing Oil
that contains beautifying argan and jojoba oils, and vitamin E.