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2018 Cheese Handbook
A Winsight Publication
WGB’s 2018 Cheese Handbook is packed with trends,
actionable ideas, inspiring stories and merchandising tips
for the growing category.
With a shared commitment to the customer experience,
Kroger and Murray’s are revolutionizing the supermarket
16 Changing America Bite by Bite
Beecher’s Handmade Cheese is on a real food mission.
22 Cheers for Cheese
The fastest-growing savory snack in the country and one
of deli’s most on-trend eats, cheese is giving grocers cause
28 Wisconsin Wows
America’s Dairyland is producing more award-winning,
world-class cheese than ever.
VP Content, Grocery
Marketing & Media