DRESSING THINGS UP
Salad lovers can put some South in their mouth now that Hanley’s salad dressings
is seeking to go national in distribution.
The brand was established three years ago in Baton Rouge, La. by Richard Hanley,
Jr. as part of a food incubator project sponsored by LSU (Louisiana State University)
and is already being sold in 400 stores, primarily in the South, including Whole
Foods in six states. The start-up company—Hanley’s Foods—was recently written
about in Forbes magazine.
Hanley’s varieties include Sensation, Strawberry Vinaigrette, Avocado, Ranch and
Créole Ranch. Other varieties are under development. Unlike traditional Ranch,
Hanley’s Ranch is 100 percent plant-based, using peas to create an emulsion similar
to egg yolk, and a combination of coconut and cocoa butter to create the velvety texture of buttermilk.
“Sensation is our best-seller and was our very first product,” says Hanley, CEO/
founder. “Sensation is a staple dressing that originated in southern Louisiana and it is
found in many restaurants and cookbooks, but it was not sold in stores—and that is
how we started.”
Hanley’s dressings are packaged in 8-ounce glass bottles with a suggested retail
price of $4.99, although Hanley is working to bring down that price.
Hanley’s is also aligned with SUSTA (Southern United States Trade Association), a
New Orleans based trade association that helps with exports and building the “Made
in U.S.A.” cache.
For more information, visit HanleysFoods.com.
Soup of the Sea
Beaver Street Fisheries has created a new frozen
category with its Sea Best Chef’s Selection Soup
Bowls, available in Shrimp Wonton Soup and Spicy
Tom Yum Shrimp Wonton varieties.
“The consumer simply adds water and microwaves for two minutes and has a delicious bowl of
hot soup,” says Bluzette Carlin, marketing director
of Beaver Street Fisheries, based in Jacksonville, Fla.
“This complements our supermarket assortments
and also will work well in the C-store channel.”
Both are shipped 12 to a case, and are packaged
in a box containing a 5-ounce bowl with a sug-
gested retail price of $3.99.
Shrimp Wonton Soup contains seasoned broth
infused with garlic and spring onion filled with tender shrimp-filled wontons and has only 100 calories
per bowl. The Spicy Tom Yum Shrimp Wonton contains sweet coconut broth infused with fiery chili
and lemongrass, along with the shrimp-filled wontons, and has 190 calories per bowl.
For more information, visit beaverstreetfisheries.com.
A SLICE OF COMFORT
Sara Lee, a unit of Tyson Foods, has taken its whipped and fluffy
cheesecake made with real cream cheese and packaged it
as individually wrapped slices that are being merchandised in the frozen food aisle. Available in Classic
Cheesecake Slices and Strawberry Cheesecake
Slices, they are each sold as 2.75-ounce single
slices with a suggested retail price of $1.79.
“We took our iconic cheesecake and made
it even more convenient for consumers to enjoy
with our newest single-serve desserts, Sara Lee
Cheesecake Slices,” says Angie Dobrofsky, assistant brand manager, Sara Lee
Desserts, based in Chicago. “Consumers are looking for desserts that are
quick and easy, yet mindful indulgences, fit for after a meal or anytime
snack. Convenience is a huge factor given our busy lifestyles.
The individual portion and packaging of our new Sara Lee
Cheesecake Slices provide the ease and convenience
consumers are seeking for an after-meal treat or
sweet indulgence during the day.”
For more information, visit SaraLeeDesserts.com.