A RayZyn in the Sun
Cardiologists and other medical professionals
have been telling patients for years that a glass
of wine a day is good for the heart, but that is
not always practical at 8 a.m.
So winemaker and cardiologist Chris Cates
worked for three years to develop a patented
proprietary dehydration process that takes
bunches of wine grapes and concentrates
all of their antioxidants into a non-alcoholic raisin form. The
result are RayZyns that can be enjoyed anytime, anywhere.
“We dehydrate grapes on the vine, pulling the tannins or
polyphenols out of the stems down into the grape itself,” says
Cates, president of The Wine RayZyn Co., based in Napa,
Calif. “We have one of the highest levels of Epicatechin—the
heart-healthy antioxidants in wine and chocolate—that is
Because RayZyns contain the seeds, they have “a great
mouth feel and little earthy crunch that is very, very healthy,”
Cates says, adding that U.C. Davis is planning to conduct a
study to test the vascular effects of CabernayZyns on humans.
Three varieties are available: CabernayZyn, made from
dried Cabernet Sauvignon wine grapes; ChardonayZyn made
from Chardonnay grapes; and MerlayZyn from Merlot grapes.
All are available in a peggable 1.6-ounce pouch—the equivalent of a glass of wine—with a suggested retail price of $3.99
and an 8-ounce bag, equal to a bottle of wine, retailing for
$12.99. All three are also available in a variety three-pack gift
set of the 1.6-ounce sizes.
“They have completely different taste profiles, much like
the wine itself,” Cates says.
Dark chocolate covered RayZyns are set to be introduced
“A lot of people who don’t like raisins love our product
because it has a completely different taste and texture to it,”
says Eleanor Cates, vice president of marketing.
A benefit for retailers is that RayZyns can be merchandised
in several areas of the store, including produce, the cheese
department and the wine department. The company can
also produce wooden point-of-sale displays for retailers.
Get Your Products
Off the Floor!
END CAP DISPLAYS
STORAGE / DUNNAGE RACKS
LARGE SELECTION OF BASES
FRONT CASE PLATFORMS