Butler Home Products
BOOTH N6500, N6700
Butler Home Products is best known for offering a wide range of housewares across several
categories including cleaning tools, household gloves, lint rollers, household sponges
and laundry accessories. The company will be
showcasing several new products at the show.
According to Silverman, many of the
launches will be within the cleaning tool segment with re-designed and new products
being introduced under every major brand.
New launches will also be introduced in
gloves, and the lint segment will continue its
refresh with new patterns, packaging and promotions. Butler will also showcase new products within the sponge segment and continue
with new promotions in the consumable category. The laundry segment will also see a large
expansion in the Evercare brand.
“We believe we have the unique ability
to create first-class products, with first-class brands and winning promotions,” says
Silverman. “Our retail partners have come
to expect nothing less from us as a partner.”
Cool Gear International
BOO TH S1684, S1877
Cool Gear International is known for its
vibrant approach to the hydration and housewares category through patented innovation, on-trend design and best-in-class
packaging. With more than
250 patents, the Plymouth,
Mass.-based company has a
knack for finding what is missing in the industry and being first
to market to fulfill those needs,
says Maryann Stracuzzi, a social
media specialist for the company,
adding that “We take everyday items and turn them
into a stylish accessory.
“From exciting innovations, enhancements
to popular product lines and an ever-growing
licensed collection, the show provides a one-stop-shop for retailers to view the complete
Cool Gear offering,” she says.
Along with its new license with
Margaritaville, Cool Gear will feature more
than 10 Cool Gear branded hydration items,
including a 16-ounce Stainless Steel Can,
Split Infuser Bottle, 22-ounce Double Wall
Iced Coffee Chiller and Coolgearpop—an
18-ounce double wall soda bottle with a
twist-open top for easy filling and cleaning.
Hanna’s Candle Co.
Hanna’s Candle Co. will be featuring an
extension of its newest product line,
Aromabeads. The line extension features
Aromabeads Singles wax melts, exclusively
designed warmers for the Aromabeads Singles
wax melts and coordinating candle fragrances
in a recyclable multi-use vessel. Officials for
the Fayetteville, Ark.-based company say
Aromabeads’ innovative prill wax enhances
the oxygenation to process the fragrance at a
higher speed allowing the fragrance to quickly
penetrate the room. Hanna’s offers a one-quarter pallet display with all 48 fragrances
available in the Aromabeads Singles wax
melts along with three exclusively designed
Burt Hanna, founder, says that one of his
company’s strengths is that they employ all
disciplines of candle making, from extrusion
and pressing to pouring and molding, allow-
ing them to make almost every candle imag-
inable. “We also have a fully integrated
tool and die shop with CNC capability and
3D rendering software, which allows us to
design and produce most of the equipment
and tooling within our factory,” he says.
Igloo Products Corp.
Igloo Products Corp.
has been a top cooler
brand worldwide since
1947. As active participants in the cultures it
serves, officials for the
Katy, Texas-based company say Igloo’s designers have an uncanny
ability to recognize
unmet needs and serve up best-in-class solutions.
According to Candi Whitsel, vice president marketing and product, this culture of
innovation has led to an unparalleled history
of firsts: the first water jug, the first personal
cooler (the Playmate), the first soft-side cooler
and the first wheeled cooler, among others.
Igloo is carrying on this tradition with its
Party Bar Powered by Liddup, a line of Cut
& Sew coolers for women on the go and the
Trailmate wheeled cooler. “Our Cut & Sew
Day Tripper collection offers the ideal solution for urban dwellers who rely on public and
pedal transportation,” says Whitsel. Available
as a backpack or picnic tote—complete with
cutting board and blanket—the Day Tripper
provides everything needed for an adult afternoon at the park or beach. igloocoolers.com.
Wahl Clipper Corp.
Wahl Clipper Corp. will be highlighting several of its latest products at the show. The first
is its 9888 Lithium Ion Total Beard Trimmer.
Steve Yde, divisional vice president of the
Sterling, Ill.-based company, says the inspiration behind the product was Millennials, who
continue to embrace the beard. “Full on beards
are all the rage, and with that one needs a full