from its Specialty Imports food line. A sushi
chef will create sushi rolls for visitors from
noon-2 p.m. on March 11-12. Whole grain and
pasta salads will also be served daily, made
with Eden buckwheat, millet, quinoa, whole
grain pasta and beans.
Two freeze-dried Eden Instant Miso Soups,
ceremonial grade Matcha powdered green tea,
Rice & Beans, traditional Miso, fruit butters,
apple sauce and unrefined vegetable oils will
also make their debut at Expo West.
NOW Foods
BOOTH 2767
NOW has been providing customers with a
comprehensive approach to wellness for 46
years. The Bloomingdale, Ill.-based company
offers more than 1,400 natural dietary supplements, foods, sports nutrition and personal
care products. At Expo West, several of the
company’s food brands will be prominently
featured.
“At Expo West, our goal is to introduce
these high-quality products and surprise and
delight retailers,” says Dave Rosenberg, food
category manager. “Our mission is to provide
great tasting, affordable, high-quality foods to
help people live healthier lives. We’ll be look-
ing for partnerships with retailers who share
this passion.”
NOW will highlight its Living Now, NOW
Real Food and Ellyndale Foods product lines.
The Living Now Gluten-Free, Organic Quinoa
Pastas are made with three ingredients—
rice, quinoa and amaranth—and varieties
include penne, macaroni and spaghetti. The
company will also sample its Slender Sticks,
which are sugar-free drink sticks sweetened
with BetterStevia. From its Ellyndale Foods
line, NOW will feature its gourmet oils and
Coconut Infusions.
CROPP Cooperative
BOOTH 2831
CROPP Cooperative offers organic dairy
through its Organic Valley brand, which
includes milk, cream, butter, eggs and cheese.
Through the Organic Prairie brand, the La
Farge, Wis.-based company offers a line of
fresh, frozen and ready-to-eat USDA organic
meat products.
“Driving innovation is core to the company’s
mission with recent successes such as a line of
ready to drink milk protein beverages called
Organic Fuel and Organic Balance, and a line
of 100 percent grass-fed dairy products under
the Grassmilk trademark including milk,
yogurt and cheese,” says Lewis Goldstein, vice
president of brand marketing. “Our 1,800 fam-
ily farmer owners are proud to support a mis-
sion of growing the organic market through a
stable pay price enabling future generations to
continue the tradition.”
CROPP Cooperative will showcase sev-
eral products including the new Mighty Bar
and Mighty Jerky line of 100 percent grass-
fed organic meat snacks; Good to Go, organic
white and chocolate milk; and new flavors of
its USDA organic certified Kingdom cheese.
PB Crave
BOOTH 3796
PB Crave Peanut Butter, based in Rosemount,
Minn., uses the best quality ingredients from
around the world to deliver four flavors of all-natural peanut butter, say company officials.
At Expo West, the company hopes to gain
distribution and retail opportunities for its
products, says Austin Riess, general manager.
“We can meet the demand for any organiza-
tion,” Riess says. “PB Crave offers four mouth-
watering, natural peanut butter blends—each
mixing many of your favorite flavors with
premium peanut butter—for a new twist on
an old classic.”
The flavors include: Razzle Dazzle, a blend
of red raspberry, wild honey, cool white choco-
late and rich darkness; Cookie Nookie, a mix
of chocolate chips, cookie dough flavor, wild
honey and peanut butter; Choco Choco, a
blend of semi-sweet and rich dark chocolate
with peanut butter; and CoCo Bananas, a mix
of bananas, cocoa and wild honey.
Natracare
BOOTH 3821
Natracare will highlight its entire product
range that consists of organic and natural disposable feminine hygiene solutions including
natural cotton tampons, pads, liners and
wipes. Natracare’s COSMOS certified Organic
Cleansing Makeup Removal Wipes will take
center stage at the company’s booth.
“Attending this show allows us to further
strengthen the Natracare brand and endorses
our credibility and longevity in the natural
and organic industry,” says Theresa White,
senior executive officer for the Greeley, Colo.-based company. “It allows us to offer unprecedented face time with both new and established customers, sharing the philosophy and
passion for our products to cultivate relationships and buying decisions.
“We invite any buyers that have been considering expanding their organic and natural
sets to come and learn more about the world’s
leading brand of organic and natural feminine
hygiene,” White adds. ;